Written on December 4, 2020

Maximize Percent-For-Art Dollars In Your Next Commercial Real Estate Project

Approached in the right way, art can help Developers maximize their percent-for-art dollars while meeting project objectives and endearing community support, leading to expedited approvals for a project.

How Art Contributes to a Commercial Real Estate Project:

- – Increases property values
- – Aids in community approval
- – Increases tourism
- – Decreases vandalism
- – Can communicate a brand mission
- – Supports wayfinding
- – Adds a layer of humanity to the built environment
- – Contributes to a safer, healthier, more fun community

Make smarter investments in art by engaging an artist early on in the process, focusing on the mission and audience, thinking site specific – how the art is integrated, and selecting the right artist and supporting team that will work with you to realize your objectives while meeting an art requirement. Read more about this approach in our article on ArchNewsNow.

As seasoned design-build professionals, we help our clients meet and exceed their percent-for-art requirements. The artist, Gordon Huether, approaches each project from a business mentality and collaborates with project stakeholders to determine the appropriate installation through communication and iteration of design. His art does not make a personal statement, but rather speaks to the client’s mission and the context of the site.

Gordon Huether Art Approach:

- - – Art is custom-built & tailored to the context and purpose of the site
  - – Art is about the client’s mission, not a personal statement
  - – Turnkey solution: design, fabrication, and installation services under one roof
  - – Experienced project management team
  - – Familiar with municipal approvals process
  - – Experience in various installation materials and methods
  - – Art is always engineered to be durable & require minimal maintenance

Interested in how we can help you with your next commercial real estate percent-for-art ordinance? Call (707-255-5954) or Email (mail@gordonhuether.com) us today to start the discussion.